top of page
IMG_20200416_195056_563_edited.jpg

Product
Designer

with a background in...

Digital Marketing, & Digital Business

Hi, I am Abrar, & I am a..

MY QUALIFICATIONS

bullhorn.png

Digital

Marketing

Master's in Digital Marketing & Corp. Comm.

University of Jyväskylä

3 projects

ux-interface.png

Experience

Design

Specialization in Strategy & Experience Design

Aalto University

3 projects

digital-strategy.png

DIGITAL
STRATEGY

Micromasters in Digital Product Management

Bachelors in Business Administration

4 projects

I design value-creating products, services, businesses & growth strategies to deliver measurable impacts. 

MY PROJECTS

UI/UX/DESIGN PROJECTS

2.png

Conducted UX research and designed a new web-based service concept for WWF Greenoffice.

Thumbnails for site (4).png

Prepared a strategic design proposal for Attendo Oy to battle their scandalous crisis in 2019

3.png

Designed mobile-optimized and conversion-focused pages for an airlines flight booking system.

Thumbnails for site.png

Designed posters,  logos, social media visuals, etc for different projects and brands. 

1.png

Conceptualized and designed a board game to learn fundamental concepts of Growth-hacking.

Thumbnails for site (8).png

Although not digital, this is the foundational design work I did, & this is the project I am most proud of.

My Projects
Design
Marketing

MARKETING PROJECTS

Google online marketing challenge.png

Ran Google Ads campaign for Partio (Scouts of Finland)  to generate more website traffic & attract new scouts.

Red with Yellow Border Education Logo (5

Scripted, shot and edited number of marketing video production projects to promote several projects & brands. 

Thumbnails for site (6).png

Running 10 rounds of digital marketing simulations and optimizing campaigns for an online store.

Red with Yellow Border Education Logo (2

Created promotional video campaign for University of Jyväskylä Digital marketing masters program.

DIGITAL BUSINESS PROJECTS

6.png

Consulted on the strategy to get early users to the Linqit platform, and proposed possible financing options.

7.png

Designed the market positioning, distribution channels, and suggested future dev. recommendations. 

8.png

Consulted on the appropriate pricing model and feature offerings for Horse AI platform. 

9.png

Consulted on finding problems and  improving the user experience of a configuration tool for B2B purchasing.

Digital Business

TESTIMONIALS

Mikko.jpg

Abrar worked in Aalto ITP project, where he and the team made a proposal to improve our WWF Green Office client questionnaire feedback tool. Abrar and the team made a great UX research, design and iterative prototyping and how the new platform would function. As a project lead from WWF side I was very pleased on the way Abrar worked..... 

I can recommend Abrar's work!

- MIKKO KUIRI / WWF FINLAND

  PARTNERSHIP MANAGER, GREEN OFFICE

CERTIFICATIONS

Fundamentals of Digital Marketing Certif
Experience Design Certification - Aalto
Analytics Certification
Mimic Pro Simulation Internet Marketing
MIcromasters in Digital Product Manageme
Google Ads certificate
MIcromasters in Digital Product Manageme
Digital transformation strategy certific
Business analytics certificate
Product management / lean, agile, system
Business experimentation design certific
MIcromasters in Digital Product Manageme
leading in the digital age certificate
Strategic Social Media Marketing certifi
Inbound marketing certificate
Social Media Marketing Certification

With all these varied skills, I approach problems holistically, which helps me to navigate any project by zooming in and out! 

I know I have yet a lot to learn! and I am up for it.
​
I am open to opportunities, where I can utilize most of my skills to collaboratively design real business and end-user value.
Contact

Interested in my work?
or Want to hire me?

20200313_134809_edited_edited_edited_edi
bottom of page